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About / Leadership

Meet the bswift team.

The experience you have with our technology is as important to us as the experience you have with our team. Our people simplify benefits administration so that you can focus on what matters most: your people.

Get to know the bswift leadership team.

Ted Bloomberg

Chief Executive Officer

Ted is a health care delivery executive with 25 years of leadership experience. He is responsible for bswift’s strategic vision, growth and culture.

John Hansen

Chief Technology Officer

John brings 35 years of administration technology experience to bswift. He is responsible for delivering on our product investments and vision for our clients.

Steve Mills

Chief Financial Officer

Steve brings over 25 years of leadership experience to bswift. He is responsible for leading Finance and Accounting.

Natalie Atwood

Chief Human Resource Officer

Natalie has over 15 years of experience in the HR industry and leads HR at bswift.

John Herbst

Chief Legal Officer

John brings over 20 years of experience to bswift and leads the corporate legal department.

Adam Hostetter

Head of Operational Excellence

Adam brings 19 years of experience delivering technology solutions for financial and healthcare companies to bswift.

Tracey Eisman

Senior Vice President, Channel Partner Operations

Tracey has more than 25 years of experience leading large-scale programs in Fortune 100 organizations focusing on technology, operational improvement and organizational change.

Eric Strom

Senior Vice President, Service Center

Eric leads bswift’s Service Center and brings over 25 years of experience in the benefits administration industry.

Justin Burns

Senior Vice President, Direct Client and Specialty Services

Justin brings over 18 years of client-centric leadership to bswift’s specialty solutions, technology and product development initiatives.

Maria Keller

Senior Vice President, Marketing and Communication

Maria is a marketing and communication professional with 23 years of experience in the employer healthcare and benefits administration space.

Jim Rigdon

Senior Vice President, Sales

Jim brings 23 years of sales and client management experience to bswift. He is responsible for influencing bswift’s solutions to meet market demands, expanding bswift’s position in the market and achieving its growth objectives.

Don Garlitz

Senior Vice President, Channel Partners

Don leads channel business sales and business development as well as partner development for bswift.

bswift Advisory Council

At bswift, we’re driven to deeply understand and meet the needs of our clients and their employees. The bswift Advisory Council, comprised of a group of industry leaders and experts, provides us with strategic guidance and insights that help us deliver a cutting-edge, results-driven benefits administration solution for our customers.


Maria Yao

Maria Yao

Maria Yao is a professional services executive with more than 25 years of experience leading client delivery operations at Alight Solutions, Aon, and Hewitt Associates.


Michael Sigmund

Michael brings deep expertise in Healthcare, Wellness, Fintech, Insurance, Retirement, Employee Benefits, and broader HR technology and digital solutions to bswift. He has served as President and/or Chief Commercial Officer of several leading firms in the Human Capital Management space.