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About / About bswift

Our story

Since our inception in 1996, bswift’s goal has been to use technology and information to:
  • Simplify the administration of health care
  • Reduce costs
  • Connect consumers to the resources they need to achieve their health ambitions

We discovered there was great demand for an online benefits enrollment/administration system. So we set out to create a platform that would provide a simple, intuitive experience for both employers and their employees. We were acquired by Aetna in 2014. Our mission is to continue enhancing our customer-centered benefits administration technology and service to help transform the health care and benefits industry.