Maria is a marketing and communication professional with 23 years of experience in the employer healthcare and benefits administration space. She leads the marketing and communication team to drive brand awareness and deliver market-leading communication solutions to help clients reach their strategic objectives. In her role, Maria is responsible for expanding bswift’s market footprint through compelling and impactful marketing strategies, and also helping people achieve their individual health and wellbeing objectives through personalized, thoughtful education and engagement programs. Prior to joining bswift, Maria led marketing and communication teams at Mercer. Maria has a Bachelor of Arts in Mass Communication from the University of Maine, and a Master’s Degree in Marketing and Advertising from Boston University.