What’s new at bswift

Enhanced personalization from Evive connects employees to the right benefits at the right time, improving outcomes and reducing costs. Emma Chat and new mobile updates make it easier for employees to get answers and take action.

New personalization enhancements help employees stay on track with a tailored benefits checklist and more dynamic, data-driven engagement powered by Evive. Employers gain deeper insight into employee preferences, while new reporting tools surface issues quickly and reduce risk.

Enhancements to Emma EnrollPro deliver more precise, personalized decision support, helping employees make more confident benefit choices aligned with your strategy. New dashboards and improved integrations provide faster insights and stronger data connectivity.

New enhancements support compliance and efficiency with improved IRS contribution limit configuration and near real-time UKG Pro integration. Real-time enrollment confirmations and streamlined admin navigation create a faster, more connected experience for both employees and administrators.

New enhancements expand Emma EnrollPro to deliver more holistic, personalized recommendations while improving admin efficiency with on-demand tools and built-in safeguards. Enhanced API integrations and automation streamline operations for brokers and partners.

New updates enhance the employee experience with real-time confirmations, personalized support, and more accessible tools across mobile and family portals. At the same time, AI-powered automation and expanded API capabilities help administrators streamline processes, reduce errors, and scale more efficiently.

New enhancements improve mobile access and engagement with easier login options and proactive billing reminders for employees. At the same time, expanded integrations, automation, and AI-powered tools help streamline operations, improve data accuracy, and increase efficiency for administrators and partners.

Enhanced personalization, smarter Emma Chat, and improved mobile features make it easier for employees to engage with their benefits and make informed decisions. At the same time, updates to bswift Simplify help brokers and partners streamline renewals and reduce manual effort.

Enhancements to Emma EnrollPro and Emma Chat, along with new mobile features, make it easier for employees to navigate benefits and make informed decisions. At the same time, expanded automation, AI-powered tools, and updates to bswift Simplify help streamline operations and improve efficiency.

bswift® LLC, a leading provider of benefits administration technology and services, today announced new enhancements that bring Evive™ Profile Builder, bswift’s employee preference capture tool, directly into benefits enrollment and first-time login.

bswift, a leading benefits and HR technology and administration company, today announced new advanced analytics dashboards designed to help employers run their benefits program with tighter cost discipline.

bswift, a leading benefits technology and HR administration company, today announced the latest evolution of Emma Chat, its benefits support chat experience powered by Emma Intelligence. 

Healthcare HR leaders juggle complex workforces and benefits administration challenges every single day. But a new partnership commits to ease that burden.

​​See how leading benefits admin company bswift earned the 2025 Aetna Workplace Well-being Award for innovative and comprehensive employee wellness programs.​

For the third consecutive year, the bswift Engagement Agency has earned a prestigious Gold Hermes Creative Award—this time for its innovative benefits communication campaign with bswift client Iron Mountain. 

bswift’s approach combines advanced technology with a deep understanding of client needs, enabling seamless benefits management while fostering higher employee engagement.

With bswift’s enhanced AI-powered Emma EnrollPro, HR can ensure a smoother benefits selection experience for their workforce.

bswift, a leading provider of benefits administration and technology solutions, has received prestigious recognition for its exceptional creativity and innovation in employee benefits communication.

Personalization delivered at scale can support proactive resolution—but its real power lies in shaping smarter decisions, helping people access care earlier, and reducing avoidable healthcare spend.

Learn how holistic health trends in employee wellbeing programs like value-based care, whole person care, mental health.

There’s a reason “penny wise and pound foolish” has survived centuries of business wisdom.

Learn how holistic health trends in employee wellbeing programs like value-based care, whole person care, mental health.

Annual enrollment communication doesn’t have to be chaotic. Build trust with employees and simplify decision-making with actionable HR strategies.

Annual enrollment communication doesn’t have to be chaotic. Build trust with employees and simplify decision-making with actionable HR strategies.

It’s open enrollment season — HR’s annual enrollment Super Bowl, where strategy meets sheer endurance. 

Annual enrollment communication doesn’t have to be chaotic. Build trust with employees and simplify decision-making with actionable HR strategies.

AI is everywhere in HR right now. Every conference, every panel, every software demo — it’s the headline act. And if you’re in charge of benefits, you’re already feeling the squeeze.

​​Discover why Millennials and Gen Z ignore employee benefits and how HR leaders can boost engagement with personalization, AI, and smarter communication.​

Boost employee and benefits engagement with actionable strategies from this bswift SHRM webinar replay. Watch now and earn SHRM credit!

Prepare for enrollment season with our open enrollment checklist! Discover tips, strategies, and a comprehensive checklist to streamline your planning and execution.

​​Download this HR Buyer’s Guide to benefits administration solutions. Learn how to compare vendors, evaluate features, and build a business case with real ROI.​

Prepare for enrollment season with our open enrollment checklist! Discover tips, strategies, and a comprehensive checklist to streamline your planning and execution.

Annual enrollment communication doesn’t have to be chaotic. Build trust with employees and simplify decision-making with actionable HR strategies.

Hear how bswift's Service Center blends HR tech and empathy to transform employee benefits support—driving a 95% satisfaction rate.

Discover four strategies HR leaders can use rebuild clarity, foster connections, create meaningful growth opportunities and boost employee engagement. 

Dive into some of the top sessions from Idea Exchange 2025—now available to watch anytime. Whether you're reimagining your benefits strategy, improving the employee experience, or navigating the future of HR, these expert-led presentations offer practical insights and actionable solutions to help you stay ahead.

Whether it’s clunky manual tasks, confused employees, low engagement, or compliance risks, your current system is frustrating and feels like it’s holding you back.

Boost employee and benefits engagement with actionable strategies from this bswift SHRM webinar replay. Watch now and earn SHRM credit!

Discover the HR trends shaping 2025, from skyrocketing healthcare costs to smarter benefits strategies. Learn how to stay ahead and support your team.

Stress-free annual enrollment starts with bswift. Explore our infographic for HR tech, stellar service, and employee satisfaction at light speed!

Support employee health and reduce costs with effective diabetes management programs that promote workplace wellness and enhance productivity.

Here's how strong company culture, driven by core values, improves employee engagement and business success. Learn how to strengthen culture.

Our annual enrollment infographic unlocks the power of effective communication, AI, and human expertise for a seamless benefits experience.

Master annual enrollment with our checklist. From HR tech to communication planning, streamline your HR process and improve your employee benefits rollout.

Learn how holistic health trends in employee wellbeing programs like value-based care, whole person care, mental health.

​​Cut through the hype. From Mindful AI to people analytics, these 4 trends in AI for HR boost employee engagement and attract top talent.​

Unlock AI’s potential in HR with bswift: Automate tasks, enhance decision-making, and focus on strategic goals. Discover AI’s role in recruitment, onboarding, and more

Rising healthcare costs got your HR team down? Discover 4 data-driven cost-containment strategies from bswift's IX to reduce healthcare spending & improve wellbeing.

bswift Engagement Solutions wins 2 Gold Hermes Awards for creative employee benefits communication. Learn more about our award-winning work!

Empower your employees with bswift's Emma, an AI-powered benefits assistant. Personalized recommendations, plan comparisons and more.

Simplify benefits administration and empower HR with tools to streamline enrollment, optimize benefits use, and free HR for strategic work.

​​Effective employee communication is crucial for HR. Learn best practices to improve benefits utilization and employee engagement.​

Benefits enrollment best practices for HR. Improve employee communications strategies, analyze benefits utilization and enhance benefits portfolios.​

February is American Heart Month – the perfect time to focus on workplace wellness and heart health through personalized digital tools and connected capabilities.

Let's look at the future of HR, from AI and automation to cost containment, tailored well-being initiatives, and adapting to remote work.

Boost employee benefits engagement with proven HR strategies like clear communication, feedback loops, and AI chatbots to empower employees

bswift Elevate is reimagining the employee well-being journey and simplifying the employee experience with hyper-personalized messaging to drive deeper engagement in employer wellbeing programs.

​​A smart way to boost employee engagement is to create a total compensation statement that details the value of their salary, benefits and other rewards.

The bswift Mobile App offers your employees seamless access to their benefits. Download the app now via the App Store or Google Play Store.

Make annual enrollment frictionless and empowering, These tips will help you optimize the employee experience and drive talent retention.

Explore the core connection between employee benefits, employee wellbeing, and business success. Get a roadmap for reviewing your organization's current offerings to ensure they're relevant, accessible and effectively supporting workforce health and productivity.

bswift's Idea Exchange 2023 Conference brings you insights on employee benefits engagement and benefits administration. Access session videos and more. Perfect for any HR professional looking to stay up-to-date.

Meet Emma, the AI HR assistant who resolves benefits questions, provides enrollment guidance, and improves the employee experience.

Great employee benefits communication is crucial for employee satisfaction. Get tips for effective benefits communications that engage all stakeholders, using a multi-channel approach, incorporating empathy, focusing on timing, highlighting total rewards, and broadening the conversation on employee wellbeing.

Employee benefits are key to attracting, engaging and retaining top talent. Read this infographic to learn more on the underutilization gap

Improve retention, engagement, wellbeing and productivity with an effective employee benefits utilization strategy. Boost benefits engagement with these tips.

​​Improve engagement and retention with effective employee benefits utilization. Learn common challenges, solutions, and the importance of prioritizing employee wellbeing.​

Discover how HR pros can improve employee benefits engagement with insights from Forrester Research. Boost morale, productivity and retention, and cut healthcare costs. See the survey results and actionable strategies now.

Learn which employee benefits matter most to employees, and how these top employee benefits boost satisfaction, retention, and recruitment. A must-read for HR professionals.

bswift experts answer CHROs' questions about using AI to improve HR. Learn how to avoid pitfalls, partner with CTOs, and create a better employee experience.

Let's look at the benefits and the risks of AI in HR. From data privacy to legal liability, CHROs and CTOs can partner to safely implement AI for business.

Unlock the full potential of your employee benefits communication. Benefits U helps you save time and effort and boost employee engagement.

Learn how to reduce healthcare costs and improve employee satisfaction with a culture of health in the workplace. Follow these 6 easy steps.

How you can make the most of this celebration by incorporating employee benefits into your diversity, equity, and inclusion strategy.

With the dust settling on annual enrollment, it's time to look back and learn. Here are a few simple questions you and your HR team can ask.

In 2023, technology will continue to play a major role in how we adapt. Here are the top five HR trends we’re watching in 2023.

Your benefits homepage is the launching point for all things benefits, check out this infographic to see how bswift's new home page experience makes the 3 E's stress free.

Struggling to navigate the Great Resignation? Here are a few ways to improve and develop a more employee-centric-culture.

With 53,000+ employees across stores and distribution centers, Ulta needed a new approach to employee benefits communication—one that could reach a largely non-wired workforce.

Struggling with low engagement with preventive health measures and rising healthcare costs? Large companies across North America are utilizing Evive™, bswift’s personalization engine and incentive-based program, to help.

To help a client facing rising health plan costs due to data inaccuracies and inefficient verification processes, bswift deployed its AI-powered dependent verification audit in just two weeks.

Discover how MaineHealth boosted voluntary benefits enrollment by updating carriers, enhancing plan designs, expanding communications, and using bswift’s Emma for personalized guidance.

bswift CEO Ted Bloomberg joins Denise and Joel to unpack the reality of 2026’s healthcare cost spike—and why the old playbook just doesn't cut it anymore.

bswift CPO Natalie Atwood shares strategic HR leadership advice for open enrollment, including building relationship capital, using feedback, and moving HR from administrative to strategic.

Joel and Denise are joined by Amit Jain, COO of bswift, to discuss the challenges of annual enrollment and how HR teams can navigate this busy season.

Joel and Denise are back with bswift Beacon, this time joined by bswift’s Senior VP of Product Engineering, Vinita Pilani, to discuss the evolution of HR tech.

Join hosts Denise and Joel for a special live episode of the bswift Beacon podcast, recorded at bswift’s Idea Exchange conference in Hollywood, FL.

Join hosts Denise and Joel for an insightful discussion with Senior Vice President of the bswift Service Center, Eric Strom, the driving force behind bswift’s Service Center transformation.

Join hosts Joel and Denise for the debut episode of bswift Beacon. Get insights from internal communications expert Alyssa Zeff.

Get practical insights for driving successful digital transformations across industries. Listen in as Jeff Kirk shares his 20+ years of experience and wisdom, with real-world examples of digitizing businesses

The latest episode of the bwise Podcast is a masterclass in optimizing operations. Tune in for Maria’s straight-shooting advice and elevate your operational capabilities.

In this episode, hosts Don and Sharon sit down with HR and benefits administration leader Lana Hillebrand, who recently joined bswift’s advisory council.

On this episode, benefit administration insider Scott Millson shares his unique perspective on his over three decades in the employee benefits field.

Listen in as bswift Chief Operating Officer Amit Jain talks about his passion for client service, his unique approach to leadership, and his vision for the future of benefits administration technology.

bswift’s Chief People Officer Natalie Atwood talks with bWise hosts Don and Sharon about her passion for putting people first.

In this episode, we’ll explore how digital transformation can improve the employee experience, boost customer satisfaction, increase productivity, and drive greater profitability for the company.

Get an insider’s look at how bswift’s Head of Operational Excellence, Adam Hostetter, is driving major improvements. Learn how his team is enhancing service delivery, upgrading technology, and aligning workstreams to accelerate growth.