CarMax, a leading automotive retailer with nearly 30,000 employees nationwide, needed a better way to reach its workforce and increase associate awareness and autonomy around benefits offerings. That’s where bswift’s Engagement Agency came in.
Through a tailored, multi-channel benefits strategy, bswift helped CarMax simplify complex benefits communication, drive associate action, and elevate the overall enrollment experience.
Key Strategic Employee Benefits Communication Outcomes
- Strong Engagement: 29k associates logged intoin to the bswift site
- Reduced Service Center Volume: 43% fewer calls
- Award-Winning Strategy: Recipient of the Hermes Creative Gold Award
- And more…
Discover how smarter employee benefits communication makes a difference.
