Building the Future of HR with AI: A Chat with Jeff Kirk

In this episode, Don and Sharon talk with bswift’s VP of AI Jeff Kirk about how artificial intelligence (AI) will transform the workplace and the employee benefits space. Jeff shares his career journey from the early days of the internet to pivotal roles like working on Amazon’s Alexa team. Tune in for thought-provoking perspectives on developing AI responsibly while transforming work. Jeff offers a roadmap for how AI can act as a copilot that empowers employers and enhances experiences for customers and employees alike.

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About Jeff Kirk

Jeff Kirk is the Vice President of Product Strategy, Artificial Intelligence (AI) at bswift. With over 20 years of experience in digital solutions, he specializes in machine learning, natural language processing (NLP), and generative AI (GenAI). Previously, he was pivotal in expanding AI models for Amazon Alexa. Jeff also founded Moonshot, a company focused on advanced digital experiences, acquired by Pactera. His expertise in customer-centric design drives bswift’s AI strategy and innovation.


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