Crawford Advisors Announces Private Exchange Partnership with bswift : bswift Press Release

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Crawford Advisors Announces Private Exchange Partnership with bswift

BALTIMORE AND CHICAGO — Thursday, May 2nd, 2013

Crawford Advisors, LLC, a nationally recognized employee benefits firm, announced today that they have selected bswift, a leader in software and services for employee benefits administration, to provide the exchange technology platform for Crawford Advisors’ private exchange.

By providing choices to best meet the individual needs in a diverse workforce, Crawford Advisors’ exchange will reinforce the firm’s dedication to providing its clients with reduced health care costs, improved productivity, increased employee understanding and greater recruiting ability.

The announcement further strengthens the partnership between Crawford Advisors and bswift. In 2011, bswift was chosen to power Crawford Advisors’ AdminPro service, which incorporates several secure cloud-based functions such as real-time data reporting and online enrollment.

By leveraging bswift’s exchange platform technology, Crawford will be amply positioned to provide yet another option for employers to effectively manage costs and offer competitive benefit options for employees. New features include a defined contribution platform, shopping tools, decision support, Electronic Data Interchange (EDI) files and transmissions to carriers and payroll.

“bswift has a proven track record in powering private exchanges and offers a full range of services and functionality, from its state-of-the-art decision support and shopping tools for employees, to its accurate and reliable billing reports and services for employers and carriers,” noted Reagan Crawford, CLU, Managing Member of Crawford Advisors. “We look forward to offering our clients a private exchange that can handle the administrative complexities that are too often overlooked in the market.”

bswift CEO Rich Gallun remarked, “Crawford Advisors has designed an intelligent health insurance exchange to help employers manage benefits costs and increase employee satisfaction in the increasingly competitive landscape for attracting and retaining talent. With their expertise and our proven technology, we expect a strong future for exchanges of this type and leaders like Crawford Advisors that are getting a head start in the changing world of health care and benefits.”

About Crawford Advisors, LLC
Crawford Advisors, LLC is a nationally recognized employee benefits consulting, brokerage and administration firm specializing in the design and implementation of employee health and welfare benefit plans. Assisting its top‐tier clients to drive a greater return on investment, Crawford’s full-service approach delivers consulting and administrative solutions that eliminate paperwork, manage compliance risk, increase recruiting power and reduce health care costs. For more information, visit

Crawford Advisors, LLC: Carol Smith

About bswift
bswift is changing the world of benefits administration by combining deep expertise and a passion for technological innovation with a unique consumer-driven approach. Partnering with enterprises nationwide and serving millions of employees, bswift offers cloud-based technology and services for online enrollment, interactive decision support, ACA compliance reporting and employee engagement. bswift also provides access to consumerism, product and consulting solutions needed to build a benefits program specialized for both employers and employees alike. For more information about bswift, an Aetna company, visit


bswift: Emma Frutkin