bswift and GetInsured Announce Private Health Insurance Exchange Partnership : bswift Press Release

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bswift and GetInsured Announce Private Health Insurance Exchange Partnership

CHICAGO AND MOUNTAIN VIEW, CA — Thursday, June 26th, 2014

bswift, a leader in cloud-based technology and services for employee benefits and health exchanges, today announced a partnership with GetInsured, a leading health insurance exchange platform. GetInsured will provide employers who use the bswift Springboard Marketplace—a cloud-based private health and benefits exchange—with access to individual health insurance plans for employees who do not qualify for sponsored plans, including part-time workers, pre-65 retirees and those who are COBRA-eligible.

The GetInsured exchange seamlessly integrates with the bswift Springboard Marketplace, allowing employers to instantly offer those employees who are ineligible for group plans access to a broad array of ACA-compliant health insurance options as well as the ability to claim tax credits. Employees can shop for and enroll in a health insurance plan via a user-friendly web or mobile shopping experience, or with the assistance of a licensed broker through the GetInsured customer care center, which can serve customers in more than 200 languages. GetInsured is certified by the federal government to enroll Americans in subsidized health insurance, appointed with more than 275 insurance carriers and fully licensed to advise consumers in 50 states.

“Providing employees with access to affordable health insurance is shown to help employers recruit and retain talent, as well as foster loyalty and productivity among their employees,” said Chini Krishnan, GetInsured co-founder and CEO. “Since our founding in 2005, GetInsured has been dedicated to helping Americans find health coverage that fits their needs and their budget. We are proud to help employers who recognize the vital role health insurance plays in employees’ lives and well-being and we are pleased to be working with bswift to bring the GetInsured marketplace to more families.”

“We understand that employers are looking for new ways to connect employees with affordable health insurance while also reducing their own costs,” noted Don Garlitz, Executive Director, Exchange Solutions, bswift. “The addition of GetInsured’s consumer-friendly technology and talented customer care team to the Springboard Marketplace will allow our clients to provide easy access to a range of products for every situation.”

For more information on Springboard Marketplace, visit or contact bswift at

About GetInsured
GetInsured is a cloud-based health insurance exchange platform that combines modern technology and customer service capabilities to make health insurance shopping easy and efficient. Since its founding in 2005, GetInsured has helped millions of consumers find the right health insurance plan for their needs and budgets. GetInsured is approved by the federal government to enroll Americans in subsidized health insurance plans, and also provides state governments and employers with SaaS-based technology solutions for public and private health insurance exchanges. For more information, please visit

Rachel Treadway

About bswift
bswift is changing the world of benefits administration by combining deep expertise and a passion for technological innovation with a unique consumer-driven approach. Partnering with enterprises nationwide and serving millions of employees, bswift offers cloud-based technology and services for online enrollment, interactive decision support, ACA compliance reporting and employee engagement. bswift also provides access to consumerism, product and consulting solutions needed to build a benefits program specialized for both employers and employees alike. For more information about bswift, an Aetna company, visit


Patty Keiler